Based on clear and measurable objectives and defined KPIs, we design and execute campaigns that are 100% focused on improving sales conversion and increasing brand awareness in digital media.
In our performance campaigns, we are committed to achieving positive returns. To do this, we use growth marketing and precision strategies.
By combining advertising and analytics tools, we obtain valuable information about your audience’s interests, which allows us to assign the optimal weight to each campaign and identify the right channels to obtain the best return on investment.
Our key is knowing where to invest and when, nurturing audiences until they convert.
How do we do it?
- SWOT analysis of your business
- Web and digital audit
- Study of your online competition
- Definition of turnover and ROAS objectives
- Strategic definition and active monitoring
At 2be, we offer tailor-made digital advertising solutions to help businesses increase their brand visibility and recognition. Our approach focuses on maximising your visibility, increasing your customer base and, most importantly, helping to boost your sales.
As Google partners, Meta marketing partners and Connectif, we have access to the latest tools that enable your brand to generate the engagement it needs to grow.
In terms of content and influencer marketing, we have access to a large database of contacts thanks to the large number of campaigns we have carried out over the last few years.
Our goal is not just to generate traffic, impressions or leads. We seek to generate business that is measurable based on real and tangible metrics.
How do we do it?
- SWOT analysis of your business
- Web and digital audit
- Study your online competition and target targeting
- Definition of objectives and KPIs
- Strategic definition and active monitoring
Marketing automation is key to personalising the user experience for both known users (we have their email/telephone number) and unknown users.
Creating automatic rules allows you to optimise your return on investment across all business generation channels.
Marketing automation allows you to:
- Improve conversion rates across all channels, better ROAS and lower CPA.
- Improve customer and database management, increasing sales opportunities.
- Increase productivity through more efficient planning.
- Track and analyse every action taken.
- Segment your target audience in real time.
- Reduce costs and time, optimising investment per customer.
2bedigital is a partner of Connectif.ai, one of the most powerful marketing automation tools on the market:
- Drag-and-drop content editor.
- Real-time view of email workflows.
- Workflow and delivery automation.
- Micro-segmentation based on recipient behaviour.
- Subscriptions, double subscriptions and unsubscriptions are managed automatically within the platform.
- Advanced analytics by segment.
We love numbers, and thanks to our holistic vision, we are able to analyse areas for improvement in any business investing in digital technology.
How/what do we do?
Business consulting:
Every digital business has to be profitable. And that always starts with crunching the numbers. At 2be, we have extensive experience in helping companies define business strategies that allow not only digital advertising to be profitable, but also the business within the digital world to generate net business margins.
We talk about EBITDA, operating accounts, ROAS, etc.
Web/e-commerce analytics
We configure advanced e-commerce, implement GA4, integrate GTM with your web service, meta pixels, catalogues, feeds, etc.
Customised business dashboards.
We build customised, real-time dashboards (Looker Studio).
By unifying data sources, we can make better business decisions that allow you to scale your business.
